Local Tour Company Member Benefits
Help individuals, couples, families and friends discover more of your destination. The Scenic USA welcomes local guides and tour companies offering private outings, small-van tours and personal experiences across the United States.
Whether you run a neighborhood walking tour, take a family sightseeing in your van, or plan a day of scenic stops for a few guests, this is a place to introduce your business to travelers looking for something beyond the usual tourist route.
Your first year is free. Apply for ATA membership
Reach travelers planning their own adventure
The Scenic USA is designed for people exploring on their own, as a couple, with their family or with a few friends. Introduce the experiences you offer locally—from a short guided walk to a private day trip—and help visitors find a tour that fits their interests, pace and party size.
A place for small vans and personal service
You do not need a fleet of motorcoaches to be part of our network. Independent guides, owner-operated van tours and small local tour businesses have something valuable to offer: local knowledge, flexible outings and a personal welcome.
Tell visitors how many guests you can accommodate, whether your tours are private or shared, and what makes your experience special. Useful details include pickup locations, tour length, languages, accessibility and suitability for children.
Fresh ideas for memorable days out
Explore our scenic routes, small towns, historic places and overlooked attractions for ideas you can include in your local outings. Help your guests discover a back road, a local maker, a favorite food stop or a story they might otherwise miss.
Have a discovery of your own? Share it with us, and we’ll credit you when we feature your contribution.
Show visitors what they can book with you
Membership includes your company’s name, address and phone number, plus up to three itineraries or a direct link to your website. Use your listing to describe the tours you actually offer, your service area and how visitors can contact you for availability and booking details.
A clear description helps a couple looking for a quiet sightseeing trip or a family planning a day out decide whether your service is a good fit.
Local connections and relevant inquiries
Let fellow travel businesses know what you specialize in and explore opportunities to work with nearby accommodations, attractions and other tour providers. When we receive a relevant inquiry from travelers looking for an experience in your area, we can put them in touch with a member serving that destination.
A membership you can proudly display
You’ll receive a certificate identifying you as a member of the American Tour Association. Bring your local expertise to a guide built around scenic journeys, hidden gems and experiences for individuals, couples and families.
Join ATA—your first year is free
Each additional year is US$99, billed by invoice. There is no automatic charge and no obligation to renew. Cancel anytime, or simply disregard the renewal invoice if you do not wish to continue. An unpaid renewal invoice will not create a payment obligation; your membership will end instead.
Apply for membership →Also working with larger groups?
If your company also arranges motorcoach tours or travel for larger groups, visit the American Tour Association’s USA group tour planner. We would be happy to include you in those pages in the geographical locations you serve - no additional membership required.